Growing CPG brands lose millions to invisible trade spend waste. TrewUp gives sales teams real-time visibility into promotion performance, deduction trends, and retailer profitability, replacing spreadsheet chaos with actionable insights that protect margins and drive smarter investments.
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Traditional trade spend management focuses only on the future, leaving sales teams guessing about what worked. Deductions arrive months late across PDFs and portals. Promotion performance hides in disconnected spreadsheets. Teams make million-dollar decisions based on outdated data and gut feel.
TrewUp changes that. We connect your distributor and retailer data streams into one live platform, giving sales teams the visibility they need to optimize trade spend in real time. No more month-end surprises or chasing down finance for answers.
Our trade spend management services transform how sales teams track, analyze, and optimize their investments. See exactly what's working and where—all in dashboards that update daily. Drill down by retailer to see which accounts are worth investing in, and where to reallocate spend.
TrewUp unifies deductions, spend, and promotion data into one source of truth that sales and finance teams can trust.
TrewUp automatically pulls data directly from UNFI, KeHE, Kroger, and other partners. Your team gets live dashboards showing promotion lift, deduction rates, and true ROI by retailer—all updated every 24 hours.
TrewUp automatically categorizes every deduction by type, reason, and retailer, turning chaos into structured insights. Sales teams can see deduction trends, validate claims quickly, and forecast with confidence.
TrewUp gives sales teams the data and tools to optimize every trade dollar.
TrewUp transforms complex trade data into clear insights that drive action.
Our platform automatically pulls and categorizes deductions from distributor portals, saving your team hours of manual work each week. Track accruals against actuals without spreadsheets. Let automation handle the tedious work while your team focuses on strategy.
Live dashboards show exactly where your trade dollars go and what they deliver. Filter by retailer, promotion, time period, or SKU. Compare planned versus actual spend instantly.
See which promotions deliver real lift versus those that just shift volume. Track deduction rates by retailer to spot problems early. Measure true ROI after all fees and deductions. Use historical data to plan smarter promotions. Make decisions based on facts, not assumptions.
TrewUp works with the systems your team already uses. Direct connections to UNFI, KeHE, and Kroger portals. Export capabilities for presentations and reports. No need to abandon current workflows—just enhance them with better data.
TrewUp is designed for minimal disruption to your business. Get up and running fast.
Full implementation in two weeks with initial insights delivered within days of connection.
Our team handles setup. Your finance and sales teams face minimal lift during implementation.
Connect directly to UNFI, KeHE, and Kroger without custom builds or lengthy configurations.
Teams adopt TrewUp quickly with minimal training. The platform is built for busy professionals.
TrewUp fits into your existing workflows. No need to rip and replace what's already working.
Launch with one distributor or retailer, then expand as needed. Our platform grows with your portfolio.
Track true ROI by connecting shipments, deductions, and sales data to understand promotion effectiveness.
Plan promotions with historical event data and insights to accurately deploy trade spend to drive profitable revenue growth.
Get clean, structured data your team can easily import into their cash application process.
Quickly identify and dispute invalid deductions with automated validation rules and comprehensive audit trails.
Manage trade spend across your entire brand portfolio with consolidated reporting and drill-down capabilities.
Create tailored reports for different stakeholders and export data for further analysis or integration.
“TrewUp allowed us to optimize our trade spend and sell more product at higher margins! The insights and efficiencies we gained have been invaluable to our sales strategy.”
I would highly recommend any startup company coming to TrewUp. You've been great. I'm always willing to help because the platform has made such a difference for our business.
"It really just simplifies everything for me in a one-stop shop."
“The hours we’ve reclaimed since implementing TrewUp are invaluable. What used to be a time-consuming, manual hunt for discrepancies is now swift and seamless. This software hasn’t just saved us time; it’s transformed the way we manage our finances.”
“The platform empowers us to swiftly identify invalid deductions, and the collaborative features have revolutionized our team’s communication. We can challenge and rectify discrepancies with such ease; it’s truly a game-changer for our operations.”
"This software hasn't just saved us time; it's transformed the way we manage our finances."
“TrewUp allowed us to optimize our trade spend and sell more product at higher margins! The insights and efficiencies we gained have been invaluable to our sales strategy.”
“With TrewUp, we immediately identified $60,000 in incorrect brand name deductions. This tool has been instrumental in ensuring our financial accuracy and instilling confidence in our revenue management.”
"This tool not only helps with getting money back from deductions, but it has informed our sales gaps, demand planning, and sales reporting."
“We’re beyond impressed with the results and the TrewUp Teams’ commitment to creating value and usage for us. We heartily recommend TrewUp to any CPG brand looking to increase efficiency and focus on growth.”
“We can confidently say that TrewUp is a game changer. It’s been a seamless integration with tremendous impact.”
I would highly recommend any startup company coming to TrewUp. You've been great. I'm always willing to help because the platform has made such a difference for our business.
"It really just simplifies everything for me in a one-stop shop."
“The hours we’ve reclaimed since implementing TrewUp are invaluable. What used to be a time-consuming, manual hunt for discrepancies is now swift and seamless. This software hasn’t just saved us time; it’s transformed the way we manage our finances.”
“The platform empowers us to swiftly identify invalid deductions, and the collaborative features have revolutionized our team’s communication. We can challenge and rectify discrepancies with such ease; it’s truly a game-changer for our operations.”
"This software hasn't just saved us time; it's transformed the way we manage our finances."
“TrewUp allowed us to optimize our trade spend and sell more product at higher margins! The insights and efficiencies we gained have been invaluable to our sales strategy.”
“With TrewUp, we immediately identified $60,000 in incorrect brand name deductions. This tool has been instrumental in ensuring our financial accuracy and instilling confidence in our revenue management.”
"This tool not only helps with getting money back from deductions, but it has informed our sales gaps, demand planning, and sales reporting."
“We’re beyond impressed with the results and the TrewUp Teams’ commitment to creating value and usage for us. We heartily recommend TrewUp to any CPG brand looking to increase efficiency and focus on growth.”
“We can confidently say that TrewUp is a game changer. It’s been a seamless integration with tremendous impact.”
I would highly recommend any startup company coming to TrewUp. You've been great. I'm always willing to help because the platform has made such a difference for our business.
"It really just simplifies everything for me in a one-stop shop."
“The hours we’ve reclaimed since implementing TrewUp are invaluable. What used to be a time-consuming, manual hunt for discrepancies is now swift and seamless. This software hasn’t just saved us time; it’s transformed the way we manage our finances.”
“The platform empowers us to swiftly identify invalid deductions, and the collaborative features have revolutionized our team’s communication. We can challenge and rectify discrepancies with such ease; it’s truly a game-changer for our operations.”
"This software hasn't just saved us time; it's transformed the way we manage our finances."
“TrewUp allowed us to optimize our trade spend and sell more product at higher margins! The insights and efficiencies we gained have been invaluable to our sales strategy.”
“With TrewUp, we immediately identified $60,000 in incorrect brand name deductions. This tool has been instrumental in ensuring our financial accuracy and instilling confidence in our revenue management.”
"This tool not only helps with getting money back from deductions, but it has informed our sales gaps, demand planning, and sales reporting."
“We’re beyond impressed with the results and the TrewUp Teams’ commitment to creating value and usage for us. We heartily recommend TrewUp to any CPG brand looking to increase efficiency and focus on growth.”
“We can confidently say that TrewUp is a game changer. It’s been a seamless integration with tremendous impact.”
I would highly recommend any startup company coming to TrewUp. You've been great. I'm always willing to help because the platform has made such a difference for our business.
"It really just simplifies everything for me in a one-stop shop."
“The hours we’ve reclaimed since implementing TrewUp are invaluable. What used to be a time-consuming, manual hunt for discrepancies is now swift and seamless. This software hasn’t just saved us time; it’s transformed the way we manage our finances.”
“The platform empowers us to swiftly identify invalid deductions, and the collaborative features have revolutionized our team’s communication. We can challenge and rectify discrepancies with such ease; it’s truly a game-changer for our operations.”
"This software hasn't just saved us time; it's transformed the way we manage our finances."
“TrewUp allowed us to optimize our trade spend and sell more product at higher margins! The insights and efficiencies we gained have been invaluable to our sales strategy.”
“With TrewUp, we immediately identified $60,000 in incorrect brand name deductions. This tool has been instrumental in ensuring our financial accuracy and instilling confidence in our revenue management.”
"This tool not only helps with getting money back from deductions, but it has informed our sales gaps, demand planning, and sales reporting."
“We’re beyond impressed with the results and the TrewUp Teams’ commitment to creating value and usage for us. We heartily recommend TrewUp to any CPG brand looking to increase efficiency and focus on growth.”
“We can confidently say that TrewUp is a game changer. It’s been a seamless integration with tremendous impact.”
